Art Direction

An Art Director unifies a vision with visual elements and artistic style that translates desired moods, messages, concepts and ideas into imagery. In particular, the Art Director is in charge of the overall visual appearance and how it communicates visually, stimulates moods, contrasts features, and psychologically appeals to a target audience.

Ian´s work as Art Director extends to marketing, advertising, publishing, film and television as well as artistic features of a theatrical production and event design. Furthermore Ian´s responsibilities as art director include and are not limited to casts models, find locations, work with photographers, set builders, artists, graphic designers, stylists, hair and make-up artists.

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